Senior Product Marketing Manager - LambdaTest

The marketer who ships code.

I build the agents, sites and SEO systems behind 657K+ leads and 18M+ in organic traffic - not just the decks that describe them. Product marketing and growth, actually engineered.

Selected work ↗ Get in touch

[01]
By the numbers

Receipts /
not adjectives
/01
657K+
Leads generated
/02
18.2M+
Organic traffic
/03
10x
Conversion lift
/04
20+
AI agents built
/05
15+
Marketers mentored
/06
76
Articles published

[02]
What I do

Four disciplines /
one operator
01

Product Marketing & GTM

Positioning, launches, battlecards and sales enablement for B2B SaaS.

Launches / Positioning
02

Growth, SEO & AEO

Technical audits, AI-search optimization and demand gen that compounds.

18.2M+ organic
03

AI & Automation

I build the agents and internal tools that do the work - 20+ shipped.

20+ agents shipped
04

Building in public

This site, 8 free tools and 76 articles. Shipped systems, not slide-ware.

8 tools / 76 articles

[03]
Selected work

2024 - 2026
01LambdaTest Product & digital marketing Owned product and digital marketing end to end and built the full organic growth engine. Full-funnel growth engine 2021 - 2025↗ 02TestMu AI Rebrand lead Led the complete rebrand from LambdaTest to TestMu AI. Identity / Brand system 2026↗ 03Samsung Launch content & distribution On the Galaxy M-series from inception; ran content distribution (collaborated with Technical Guruji). Launch / Distribution 2019↗ 04Medilife Superspeciality Marketing & web - 0 to 1 Built the full digital presence and go-to-market for a NABH-accredited superspeciality hospital in Dehradun. Healthcare / 0 to 1 ↗ 05Lido Learning Growth / CRM Ran CRM management and lead routing/assignment for the EdTech. EdTech / CRM ops 2021↗ 06Appknox Freelance content Freelance content writer for the mobile app security company. Security / Content ↗

[04]
Recognition & brands

Proof of work
01
Value of Agility AwardLambdaTest
2024
02
Wall of FameLambdaTest
2025
03
#1 Product of the DayProduct Hunt
2024
Brands shipped with6
LambdaTestTestMu AISamsungMedilifeLido LearningAppknox

[05]
About

Mumbai, India

I treat my own career like a product - positioned, measured and shipped.

7+ years in marketing, 4+ in B2B SaaS. Postgrad in Digital Marketing & Growth Strategy at IIM Visakhapatnam. A PMM and growth strategist who codes AI agents, ships websites and runs technical SEO. The differentiator: I build the systems, not just the slide decks.

[06]
Say hello

Available for work /
let's talk
Let's build something that compounds
Say hello ↗
swapbiswas.marketing@gmail.com
Email LinkedIn