Senior Product Marketing Manager - LambdaTest

The marketer who ships.

I'm Swapnil Biswas. I build the agents, sites and SEO systems behind 657K+ leads and 18M+ in organic traffic - not just the decks that describe them.

See selected work ↗ Get in touch
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By the numbers

01 Measured output, not vanity
657K+
Leads generated
18.2M+
Organic traffic driven
10x
Conversion lift
20+
AI agents & apps built
15+
Marketers mentored
76
Articles published

What I do

02 Four disciplines, one operator
01

Product Marketing & GTM

Positioning, launches, battlecards and sales enablement for B2B SaaS.

02

Growth, SEO & AEO

Technical audits, AI-search optimization and demand gen that compounds.

03

AI & Automation

I build the agents and internal tools that do the work - 20+ shipped.

04

Building in public

This site, 8 free tools and 76 articles. Shipped systems, not slide-ware.

Selected work

03 Lead with the result
Flagship engagement 01 / 06 LambdaTest Product & Digital Marketing Owned product and digital marketing end to end and built the full organic growth engine. 2021-2025 ↗ Flagship engagement 02 / 06 TestMu AI Rebrand Lead Led the complete rebrand from LambdaTest to TestMu AI. 2026 ↗ Flagship engagement 03 / 06 Samsung Launch Content & Distribution · via Sociowash On the Galaxy M-series from inception; ran content distribution (collaborated with Technical Guruji). 2019 ↗ Flagship engagement 04 / 06 Medilife Superspeciality Marketing & Web · 0 to 1 Built the full digital presence and go-to-market for a NABH-accredited superspeciality hospital in Dehradun. ↗ Flagship engagement 05 / 06 Lido Learning Growth / CRM Ran CRM management and lead routing/assignment for the EdTech. 2021 ↗ Flagship engagement 06 / 06 Appknox Freelance Content Freelance content writer for the mobile app security company. ↗

Recognition & brands

Value of Agility Award LambdaTest, 2024
Wall of Fame LambdaTest
#1 Product of the Day Product Hunt
Trusted by teams at
LambdaTestTestMu AISamsungMedilifeLido LearningAppknox

Signal in. Spectrum out. Built to be measured, not admired.

Refraction, not decoration
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About

Based in Mumbai, India

7+ years in marketing, 4+ in B2B SaaS. A postgrad in growth strategy at IIM Visakhapatnam. I treat my own career like a product - positioned, measured and shipped.

Let's build something that compounds
Say hello ↗
swapbiswas.marketing@gmail.com  ·  LinkedIn