Hello, my name is Swapnil Biswas

I mix AI agents, people, and a few clever strategies to get your product or service the results it deserves.

Product Marketing
Growth Strategy
Content & SEO
Swapnil Biswas - AI, Product & Digital Growth Marketer

Product & GTM Strategy

Go-to-market campaigns, product launches, positioning, and competitive strategy for B2B SaaS.

AI & Marketing Automation

AI agents, workflow automation, and predictive analytics to scale marketing operations.

Data Analytics & Growth

Growth hacking, market research, conversion rate optimization, and data-driven decision making.

0K
Leads Generated
0M
Website Traffic
0x
Conversion Results
0+
People Mentored
0+
AI Agents & Apps Created

Latest Posts

Read my latest thoughts on marketing, AI, SEO, and growth strategy.

My Resume

Qualifications

Product & GTM Strategy

95%

Go-to-market campaigns, product launches, positioning, and competitive strategy for B2B SaaS.

SaaS & B2B Marketing

93%

End-to-end marketing for SaaS products — from acquisition funnels to retention loops.

AI & Marketing Automation

92%

AI agents, workflow automation, and predictive analytics to scale marketing operations.

Content & SEO

90%

Content strategy, web content creation, search engine marketing, and technical writing.

Data Analytics & Growth

88%

Growth hacking, market research, conversion rate optimization, and data-driven decision making.

User Research & CX

85%

User experience research, customer personas, and behavioral data analysis.

Apr 2024 – Present

Product Marketing Manager

LambdaTest (now TestMu AI)

Leading product marketing for KaneAI and HyperExecute — orchestrating GTM campaigns, product launches, and partner marketing strategies.

Apr 2023 – Apr 2024

Marketing Specialist

LambdaTest (now TestMu AI)

Drove content marketing, CRO, and product-led growth initiatives. Managed agencies and in-house team to double content delivery.

Dec 2021 – Apr 2023

Digital Marketing Executive

LambdaTest (now TestMu AI)

Executed SEO, social media, and video marketing strategies. Achieved 100% increase in social media reach and impressions.

Jun 2021 – Nov 2021

Marketing Associate

LIDO Learning

Full-time role in EdTech marketing — campaigns, content, and growth strategies for online learning platform.

Nov 2018 – Jun 2019

Marketing Intern

Sociowash

Social media marketing and content creation at one of India's leading digital marketing agencies.

Nov 2018 – Jun 2019

Marketing Intern

Samsung India

Brand marketing support for Samsung India's consumer electronics division.

May 2025 – May 2026

PG, Digital Marketing & Growth Strategy

Indian Institute of Management Visakhapatnam

Postgraduate program focused on digital marketing, growth strategy, and data analytics.

2018 – 2021

BBA, Marketing

Amity University

Bachelor of Business Administration with a specialization in Marketing Management.

01

Google Analytics Certification

Google · Dec 2023

02

Inbound Marketing

HubSpot · Nov 2021

03

Search Engine Optimization

IIDE - The Digital School · Jul 2021

04

The Fundamentals of Digital Marketing

Google · May 2021

05

Google Analytics Individual Qualification

Google · May 2021

06

Advanced Google Analytics

Google · May 2021

07

Google Analytics for Beginners

Google · May 2021

08

Marketing in a Digital World

Coursera — University of Illinois · Apr 2021

09

SEO Training + SEO for WordPress

Udemy · Apr 2021

10

The Ultimate MySQL Bootcamp

Udemy · May 2021

01

Value of Agility Award

LambdaTest · Aug 2024

02

Top Performer

LambdaTest · Oct 2023

03

Buddy of the Month

LambdaTest · Aug 2023

04

Best Mentor of the Month

LambdaTest · Aug 2023

05

Wall of Fame

LambdaTest · Nov 2022

Trusted By

I have had the privilege of working with some amazing brands and companies throughout my career.